GRAPHIC DESIGN
GRAPHIC DESIGN
GRAPHIC DESIGN
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THE PROCESS
THE DESIGN PROCESS
THE DESIGN PROCESS
Bringing concepts to life through striking visuals and creative design solutions
Bringing concepts to life through striking visuals and creative design solutions
Bringing concepts to life through striking visuals and creative design solutions
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Laying the Groundwork
RESEARCH & DISCOVERY
RESEARCH & DISCOVERY
In this initial phase, I gather information about the target audience, project objectives, and industry trends. This involves analyzing competitors, understanding user demographics, and defining the message and tone that the design should convey.
In this initial phase, I gather information about the target audience, project objectives, and industry trends. This involves analyzing competitors, understanding user demographics, and defining the message and tone that the design should convey.
Research
Research
Igniting Creativity
CONCEPT DEVELOPMENT
CONCEPT DEVELOPMENT
After gathering insights, I move on to brainstorming and sketching ideas. This phase allows for creative exploration, where I experiment with different visual themes, styles, and concepts. I create rough drafts and mood boards to visualize my ideas, focusing on how to effectively communicate the intended message while considering various design elements.
After gathering insights, I move on to brainstorming and sketching ideas. This phase allows for creative exploration, where I experiment with different visual themes, styles, and concepts. I create rough drafts and mood boards to visualize my ideas, focusing on how to effectively communicate the intended message while considering various design elements.
Mood boards
Mood boards
Sketching
Sketching
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Bringing Ideas to Life
DESIGN & LAYOUT
DESIGN & LAYOUT
Once a concept is chosen, I begin creating the actual design. This involves selecting typography, color palettes, and imagery, and organizing these elements into a cohesive layout. To me, creating a red thread is of utmost importance and conveying the right emotions.
Once a concept is chosen, I begin creating the actual design. This involves selecting typography, color palettes, and imagery, and organizing these elements into a cohesive layout. To me, creating a red thread is of utmost importance and conveying the right emotions.
Concept Development
Concept Development
Color Theory
Color Theory
Refining Excellence
FEEDBACK & REVISIONS
FEEDBACK & REVISIONS
After presenting the initial designs to the client or stakeholders, I collect feedback to understand their thoughts and preferences. This step is crucial, as it helps identify any areas for improvement. Based on the feedback received, I make revisions to refine the design, ensuring that it meets the expectations and requirements of the client.
After presenting the initial designs to the client or stakeholders, I collect feedback to understand their thoughts and preferences. This step is crucial, as it helps identify any areas for improvement. Based on the feedback received, I make revisions to refine the design, ensuring that it meets the expectations and requirements of the client.
Analyzing areas of improvement
Analyzing areas of improvement
Refining the design
Refining the design
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Polishing for Success
Finalization & Delivery
Finalization & Delivery
In the final stage, I prepare the design for its intended medium, whether print or digital. This includes ensuring that all elements are polished, files are optimized, and specifications are met for production. I deliver the final design along with any necessary assets and guidelines for use, ensuring a smooth transition from design to implementation.
In the final stage, I prepare the design for its intended medium, whether print or digital. This includes ensuring that all elements are polished, files are optimized, and specifications are met for production. I deliver the final design along with any necessary assets and guidelines for use, ensuring a smooth transition from design to implementation.
Peparing the design for delivery
Peparing the design for delivery
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LATEST WORK 01
VISUAL IDENTITY
VISUAL IDENTITY
PACKAGING DESIGN
PACKAGING DESIGN
&KLEVERING
&KLEVERING
A full rebranding of the Dutch interior brand, &Klevering, offering a complete visual identity guide, packaging design and web design.
A full rebranding of the Dutch interior brand, &Klevering, offering a complete visual identity guide, packaging design and web design.
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LATEST WORK 02
VISUAL IDENTITY
VISUAL IDENTITY
PACKAGING DESIGN
PACKAGING DESIGN
ÖSTERLENVIN
ÖSTERLENVIN
A graphic profile for fictitous brand, Österlenvin, consisting of packaging design for a Tetra Rex wine packaging.
A graphic profile for fictitous brand, Österlenvin, consisting of packaging design for a Tetra Rex wine packaging.
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LATEST WORK 03
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LATEST WORK 03
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LATEST WORK 04
